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Google Analytics datasets: everything you need to know

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The Google Analytics dataset provides you with key metrics for any website you're tracking with Google Analytics. Each dataset you add allows you to track a single website, providing data on:

  • The total number of visitors, sessions, and page views over time.
  • A breakdown of operating systems, devices, and browsers used by visitors.
  • Trends in the number of visitors, sessions, and page views year over year.

With the cross-dataset analysis tool, you can easily compare two or more datasets, allowing you to see the usage of multiple sites in a single report.

Example of a Google Analytics overview report

In this Springboard, you'll learn how to create and configure a Google Analytics dataset, as well as how to analyze data.

Create and configure a Google Analytics dataset

Google Analytics datasets are only available to LibInsight Full customers. If you're interested in upgrading to the Full version of LibInsight, contact our Springy Sales team.

To create a new dataset, Admin users can go to Admin > Manage Datasets and click the Add New Dataset button.

Navigating the the Manage Datasets page and adding a new dataset

When a dataset's Status is set to Enabled, LibInsight will automatically fetch data once per day. This will ensure that you're always looking at data through the previous day. However, you can also manually fetch your data, as well, for a specified date range.

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Analyze a Google Analytics dataset

When analyzing a Google Analytics dataset, you'll find the following reports:

  • Overview: provides a breakdown of your visitors over time, including:
    • A graph with the total number of visitors, sessions, and page views by day, month, or year (depending upon the type of chart you selected).
    • A data table listing the total number of visitors, sessions, and page views by day, month or year.
    • Pie charts displaying a breakdown of the operating systems, devices, and browsers used by your visitors.
  • Trends: allows you to see how your visitors, sessions, and page views have changed over time. This can help you see the overall trend, as well as year-over-year differences.

In addition, LibInsight includes other tools to help you analyze, visualize, and share your data with others:

  • Dashboards: dashboards allow you to display charts of key data points from one or more datasets on a single page. Dashboard pages can be public or private, allowing you to create and share dashboards internally with staff or with the public.
  • Cross-Dataset Analysis: allows you to compare up to 4 variables from across one or more datasets. This can provide some really useful insight for seeing trends across services or resources over time.

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